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Resources For Product Marketing Managers
A list of useful resources for product marketing complied by Barbara Tallent out of her 25+ years in product maketing in high-tech companies. Resources her include three chapters of a book she started writing; simple guides for writing datasheets, whitepapers, reviewer's guides, sales guides, competitive analyses; and a bunch of articles and other resources.

Bridging the gap with requirements definition
This article outlines the basics of how to take an idea and turn it into a product using a disciplined process of writing requirements.

Writing the Marketing Requirements Document
Practical advice on the role of the marketing requirements document in the product management process for high-tech companies, and how to write an effective MRD.

Predictable quality at predictable time
White paper on how to manage the development process for software products.





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